Cookie Policy

Effective Date: January 1, 2025

Last Updated: January 1, 2025

This Cookie Policy explains how Castar Marketing uses cookies and similar tracking technologies on our website. It describes what cookies are, the types of cookies we use, how they are used, and how you can control your cookie preferences. By using our website, you consent to the use of cookies in accordance with this policy.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners. Cookies help websites remember your preferences, improve user experience, and collect analytics data to enhance site performance.

Cookies may be stored for varying lengths of time:

Session Cookies: Temporary cookies that are deleted when you close your browser
Persistent Cookies: Cookies that remain on your device for a set period or until you manually delete them

2. Types of Cookies We Use

We use the following categories of cookies on our website:

2.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable core functionality such as security, network management, and accessibility. Without these cookies, certain features of the website would not be available.

Purpose: Maintaining security, managing user sessions, remembering cookie consent preferences
Examples: Cookie consent status, security tokens
Retention: Session or up to one year
Can be disabled: No (required for basic site functionality)

2.2 Preference Cookies

Preference cookies allow our website to remember information that changes the way the site behaves or looks, such as your preferred language or region. These cookies enhance your user experience by personalizing your interactions with our website.

Purpose: Remembering language settings, display preferences, form inputs
Retention: Up to one year
Can be disabled: Yes (through browser settings)

2.3 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This data helps us improve the website's performance, identify popular content, and diagnose technical issues.

Purpose: Measuring website traffic, understanding user behavior, tracking page views, analyzing navigation patterns
Information collected: Pages visited, time on site, referral sources, device type, browser type
Third-party services: We may use third-party analytics providers who set cookies to collect this information on our behalf
Retention: Typically up to two years
Can be disabled: Yes (through browser settings or third-party opt-out mechanisms)

3. How We Use Cookies

We use cookies for the following purposes:

Essential Website Operation: To ensure the website functions correctly and securely
User Experience: To remember your preferences and improve your browsing experience
Performance Monitoring: To understand how visitors use our website and identify areas for improvement
Consent Management: To remember your cookie consent choices and prevent the consent banner from appearing on every visit
Form Functionality: To remember form inputs temporarily and improve form submission processes

We do not use cookies for targeted advertising or to track you across other websites.

4. Third-Party Cookies

Some cookies on our website are set by third-party services that we use to enhance functionality and gather analytics. These third parties have their own privacy policies and cookie policies that govern how they use your data.

Common third-party services we may use include:

Analytics Providers: Services that help us understand website traffic and user behavior
Content Delivery Networks: Services that help deliver website content more efficiently

We carefully select third-party providers and require them to handle your data responsibly. However, we do not have direct control over the cookies they set. We recommend reviewing the privacy policies of these third parties to understand their data practices.

5. Cookie Consent

When you first visit our website, you will see a cookie consent banner informing you about our use of cookies. By clicking "Accept" on the banner, you consent to our use of cookies as described in this policy. Your consent is stored in a cookie so that the banner does not appear on subsequent visits.

You can withdraw or modify your consent at any time by clicking the "Review Cookie Preferences" link in the footer of our website. This will allow you to view and change your cookie settings.

6. How to Control and Delete Cookies

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can configure your browser to:

Block all cookies
Accept only first-party cookies (blocking third-party cookies)
Notify you before a cookie is set
Delete cookies after you close your browser
Delete all existing cookies

Here are links to cookie management instructions for popular browsers:

Google Chrome: Settings > Privacy and security > Cookies and other site data
Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
Safari: Preferences > Privacy > Cookies and website data
Microsoft Edge: Settings > Privacy, search, and services > Cookies and site permissions

Please note that blocking or deleting cookies may affect the functionality of our website and limit your ability to use certain features.

6.2 Withdrawing Cookie Consent

To withdraw your consent to non-essential cookies on our website:

Click the "Review Cookie Preferences" link in the footer of any page
This will clear your previous consent and display the cookie banner again
You can then choose to accept or decline cookies

6.3 Third-Party Opt-Out

For third-party analytics cookies, you may be able to opt out directly through the third-party provider's website. Many analytics providers offer opt-out mechanisms or browser plugins that prevent data collection.

7. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites requesting not to be tracked. Currently, there is no universally accepted standard for how websites should respond to DNT signals. Our website does not currently respond to DNT signals, but we are committed to respecting your privacy and providing you with meaningful choices about the data we collect.

8. Mobile Devices and Applications

While our website is accessible on mobile devices through a browser, we do not currently offer a dedicated mobile application. If you access our website through a mobile browser, the same cookie practices apply as described in this policy. Mobile browsers also provide settings to manage cookies.

9. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on this page with a new "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we use cookies.

10. Contact Us

If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us:

Castar Marketing
Unit 1401, B-Wing, Kanakia Wall Street
Andheri East, Mumbai, Maharashtra 400093, India

Phone: +91 22 4893 7700
Email: support@castar.marketing
Hours: Monday to Friday, 9:00 AM to 6:00 PM IST

We are happy to answer any questions you may have about cookies and your privacy on our website.